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Media Relations

Christina Rees

Christina Rees

Director of Public Relations and Communications

CRees@HA.com
Steve Lansdale

Steve Lansdale

Senior Public Relations and Communications Specialist

SteveL@HA.com
Rhonda Reinhart

Rhonda Reinhart

Intelligent Collector Editor and Communications Specialist

RhondaR@HA.com
Jesse Hughey

Jesse Hughey

Public Relations Specialist

JesseH@ha.com

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Press Release - April 20, 2000

Heritage Launches On-line Want List!

Dallas, Texas: "My WantList" is the newest customer service feature to be found on the Heritage website, http://www.heritagecoin.com. "We were looking for a way to bring our manual Want List files into the computer age," noted Paul Minshull, Heritage's Chief Operating Officer. "We have accomplished much more than we initially planned, creating a system that surpasses all of our expectations in its ability to match desired coins with their appearance in any Heritage auction or in our inventory. 'My WantList' offers an effortless way to fill-in or upgrade your U.S. collection."

Numismatists can construct their personal "My WantList" files by visiting http://www.heritagecoins.com/common/mywantlist.php. After a simple registration (if you're a bidder in our online auctions, you're already registered), numismatists can select desired U.S. and Colonial coins, specifying the grading services and choice of grades for each coin. As soon as a matching coin comes into Heritage's inventory, or is posted on the website in one of our auctions, you will be notified of its availability by e-mail, with a simple link to follow to the coin.

"The client has no obligation of any sort to purchase," concluded Minshull, "but is given the opportunity to read about the coin and view full-color photographs. The customer is given the opportunity to get in on the ground-floor before other numismatists happen across it in their reading. Heritage's 'My WantList' will takes both the delay and the stress out of searching for the coins you need. Participants can add to or change their confidential want list at any time. There simply isn't an easier way to have the coins you want brought to your attention." For more information, contact Heritage at 100 Highland Park Village, 2nd Floor, Dallas, Texas, 75205-2788. Phone: (800) 872-6467.