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Press Release - August 1, 2013

Frankenstein Poster Realizes $262,900 To Set World Record At Heritage Auctions' $1.86+ Million Movie Poster Auction

Most valuable movie poster insert ever sold at auction realizes $262,900, Wizard of Oz half sheet and rare pressbook brings $71,700, Robin Hood six sheet fetches $41,825

Frankenstein (Universal, 1931). InsertDALLAS — An original 1931 poster for Frankenstein set a world record as the most valuable insert movie poster ever sold at auction when it realized $262,900 at Heritage Auctions July 27-28. The sale provided a monster payday for the collector who bought the 14 by 36 inch poster as a teenager for only a few dollars at a local antique store and later kept it in the closet for over 30 years. The Movie Posters Signature® Auction sold more than $1.86+ million in movie posters and related movie memorabilia.

"It was strong sale overall and people were out in numbers participating," said Grey Smith, Director of Movie Posters at Heritage. "We couldn't be happier for the consignor."

The poster was previously owned by Keith Johnson, of Ottawa, Ill. "I got it from an antique store in town in either 1968 or 1969, and I probably only paid $2 to $5 for it," said Johnson. Johnson's wife, Julie, said the framed Frankenstein poster "was kept in the closet for the 30-plus years we've been married. Every once in a while we would pour ourselves a glass of wine and go take a look at it. We always loved it, and thought it was very cool."

Fantasy adventure movie posters remain popular with collectors as a rare half sheet and partial pressbook for The Wizard of Oz, itself featuring promotional pieces and posters never before seen at auction, fetched $71,700. A massive six sheet movie poster from the 1938 Errol Flynn classic Robin Hood, spanning 81 inches square, realized $41,825. Posters on the film are highly desirable but few are rarer than a six sheet, which is the only example known to exist.

Three pre-war one sheet movie posters saw competitive bidding as a rare poster from Citizen Kane sold for $38,837, a poster for The Thin Man, brought $35,850, and one from the 1933 classic Gold Diggers of 1933, fetched for $31,070. A rare complete door panel set from the 1960 film Ocean's 11, each measuring 20 inches by 60 inches and featuring panels of main characters, realized $21,510.

Leading a selection of rare Three Stooges movie posters was a rare one sheet for the 1938 classic Mutts to You, which realized $26,680. A poster for Playing the Ponies, sold for $26,290, and a title lobby card for the short Hoi Polloi, sold for $10,157, as did a title lobby card for Stooges' Cash and Carry.

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I am very happy with the outcome… very grateful to you and your wife for treating us and the book so nicely and helping make all of this possible. My father would've been pleased.
Russ M. ,
Staten Island, NY
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